Claire’s Stores Inc., the fashion jewelry and accessories retailer, is debuting its loyalty program called Claire’s Rewards.
The program is free to join and allows customers to earn one point for every dollar spent, get free shipping twice per year, a birthday surprise, access to exclusive member events and special sales throughout the year, amongst other benefits.
“Our customers are at the center of all we do, and we’re constantly looking for more ways to delight them, reward them, and give them more engaging touch-points with the Claire’s brand,” said Melanie Berry, SVP Marketing. “By offering a rich cashback loyalty program with many ways to earn points and lots of great benefits, we’re giving our customers more reasons to shop and engage with Claire’s.”
Through the program, the retailer plans to deliver a more personalized experience, offering tailored deals and incentives, with the focus on driving engagement and improving the customer’s overall shopping experience.
The new offering comes just in time for the holidays when consumers tend to gravitate toward brands that offer more streamlined and personalized experiences. Retailers that succeed in offering that experience enjoy long term loyalty and returning customers.
To learn more about Claire’s Rewards or to enroll visit claires.com/us/rewards.