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Peloton Acquires Precor

Peloton Acquires Precor

Romana Hai
Peloton Acquires Precor

At-home interactive fitness platform, Peloton, has completed its acquisition of one of the largest global commercial fitness equipment providers, Precor, in a $420 million cash deal. The acquisition will help Peloton further establish itself in the U.S. market by supercharging its manufacturing capabilities.

“This is a major milestone for Peloton and our global community,” said William Lynch, Peloton’s President. “We’ve spent the last few months learning more about Precor’s relentless focus on the customer experience and we’re now even more enthusiastic about welcoming this talented team to Peloton. Now with Peloton and Precor, we believe we’re even better positioned to achieve our goal of bringing the best experience in connected health and fitness to more people around the world.”

“The next few months are going to be some of the most exciting as Precor and Peloton work together to build for the future and empower more people to live the lives they desire,” said Rob Barker, Precor’s current president.

Barker will continue to lead the manufacturing business and take on the position of CEO of Precor while also heading Peloton Commercial as the general manager. Barker will report to Lynch.

“With Peloton Commercial, we expect we’ll be able to not only continue our relationship with our current customers, but scale the Peloton experience that millions of people have at home to even more hotels, campuses, and multifamily residences.”

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