Global beauty and fashion tech provider, Perfect Corp., was awarded the “Product of the Year” award for its 3D augmented reality (AR)-powered virtual try-on solution at the 2021 Sales and Technology Marketing Awards, also knowns as the “Sammy Awards.”
“As Perfect Corp. expands from beauty tech into the fashion tech space, we are thrilled to receive the Sammy Award for one of our newest technology solutions, 3D AR virtual try-on. This technology helps eyewear and fashion accessory brands connect with customers and provides personalized virtual try-on experiences that build purchasing confidence,” said Alice Chang, CEO and Founder of Perfect Corp.
Perfect Corp.’s AR and artificial intelligence-powered products have gained significant traction in the fashion and broader retail industry since the start of the pandemic, as consumers have shifted toward online and virtual try-on experiences.
The tech provider has been recognized for its ability to help businesses more effectively connect with and service customers.
“Sales and Marketing technologies are helping to lead us through the new business environment,” said Maria Jimenez, Chief Nominations Officer, Business Intelligence Group. “We are so proud to reward and recognize all of our 2021 Sammy winners, as they provide the leadership and vision needed to help companies educate and connect with customers.”