Global beauty and now fashion tech provider Perfect Corp. has released a solution that extends hyper-realistic AR and AI technology-powered 3D virtual try-on effects for eyewear and earrings.
“We are excited to venture beyond beauty and into fashion tech to further showcase how our advanced AR and AI virtual try-on effects can serve as a utility to brands and consumers across many product categories,” said Alice Chang, Perfect Corp. founder and CEO.
“Try-before-you-buy is a concept consumers have come to expect when making confident purchase decisions. The updates to Perfect Corp.’s instant 3D renderings and virtual try-on effects makes it easier than ever for brands—be it beauty or fashion— to deliver on that experiential journey across all consumer touch points.”
The solution aims to replace tedious multi-dimensional modeling methods with automatic 3D renderings, utilizing three product images to create a unique live camera preview.
This new streamlined offering simplifies 3D SKU creation by introducing an easy-to-adopt self-service platform for brands to effectively digitize an entire product range in a fraction of the time and in a cost-effective way. Furthermore, the technology enables brands to customize the eyewear frame sizes and colors, including the reflections on the lenses and opacity of the frames, which helps enhance the product’s visual aesthetics even further.
Similarly, the company’s hyper-realistic 3D earring try-ons support physical parameters including mass and damping, which simulate natural earring movement for the most true-to-life digital try-on effects possible.