Dating mobile application, Hinge, has teamed up with The Lesbian Bar Project to offer support to lesbian bars, as only 21 such establishments remain open today.
The “designed to be deleted” dating app has worked with The Lesbian Bar Project to identify the bars that need financial support the most. Under the initiative, the app will provide $50,000 in stimulus payments, which will be split equally amongst the participating bars. It will also encourage its users to visit each location to help the bars overcome their financial challenges.
“The bars that comprise The Lesbian Bar Project are not only a safe space but an essential part of LGBTQIA+ culture,” said Justin McLeod, founder and CEO of Hinge.
“Our hope is that this support will help these sacred spaces to stay open through this summer and beyond.” The bars in the program include a number of iconic, decades-old institutions that have been at the center of supporting the LGBTQIA+ community, like Henrietta Hudson in New York City, Alibi in Oklahoma City, OK, and The Lipstick Lounge in Nashville, TN.”
Additionally, Hinge will work to educate all of its U.S. users about the importance of LGBTQIA+ establishments and encourage them to send a Rose — a premium like on the app — for a good cause. The dating app will then contribute net proceeds from the Rose sales on Sunday, August 8, 2021, to The Lesbian Bar Project, with a minimum contribution of $50,000.
The effort comes at a time when lesbian bars are closing their doors at an alarming rate. In the late 1980s, an estimated 200 lesbian bars existed in the United States.
The Lesbian Bar Project was originally launched last year to not only celebrate the lesbian bars that remain open but to also offer them support during the coronavirus pandemic.
To learn more about The Lesbian Bar Project, please visit www.lesbianbarproject.com.