Canada Goose will stop making products using animal fur by the end of next year as it looks to become more environment-friendly. The decision follows years of backlash for using Coyote fur and its lack of commitment to animal welfare.
The company has long been the target of organizations such as the People for Ethical Treatment of Animals (PETA), which have called Canada Goose a symbol that “represents anything but warmth.” Canada Goose winter parkas, which typically retail for $1000, have hoods lined with fur trim.
Canada Goose’s announcement comes more than two years after other luxury brands such as Gucci, Versace and Michael Kors went fur-free.
The company still, however, plans to use natural down feather in its jackets, which according to PETA, is harvested using painful methods.