How Carrot Fertility Is Giving Women in the Workforce a Fighting Chance Against Men

How Carrot Fertility Is Giving Women in the Workforce a Fighting Chance Against Men

How Carrot Fertility Is Giving Women in the Workforce a Fighting Chance Against Men
How Carrot Fertility Is Giving Women in the Workforce a Fighting Chance Against Men
Romana Hai

Romana Hai

Romana Hai

Romana Hai

Share

In the billion-dollar femtech space, fertility startups are making their mark, bringing in $345 million in venture capital last year, up 35% from $254 million in 2020.

One startup that is fast claiming ground is Carrot Fertility, a fertility benefits company that has raised more than $200 million from top-tier investors since 2017.

Founded by Tammy Sun, Carrot Fertility aims to address the hefty price tag that comes with fertility treatments such as egg freezing and giving women and aspiring growing families an opportunity to use that money elsewhere, like a down payment on a home.

“The truth is that most Americans don’t have the luxury of going into a savings account and accessing thousands of dollars for care that they want or need,” Sun said in an interview with Know Your Value.

In her own experience, Sun underwent three egg-freezing cycles, costing her approximately $40,000.

"The truth is that most Americans don't have the luxury of going into a savings account and accessing thousands of dollars for care that they want or need."

In addition to making fertility treatments more affordable and accessible, Carrot Fertility empowers women to do things on their own terms and not their ticking biological clock, giving them more opportunities to stay competitive in the workforce if they choose to.

Furthermore, Sun wants access to fertility treatments to be more than just a nice-to-have in order to increase gender diversity in the workforce and attract and retain workers, a heightened concern since the Great Resignation, which disproportionately affected more women than men.

“About 95% of people who use the Carrot product say that they are more willing to stay at that job because they are engaged with Carrot than without it,” Sun said.

"I think the expectation across the market, in the culture, in the economy is that no, fertility is not a luxury good. It isn't something that only a certain subset of people can have. This is now a core part of the healthcare stack at work with medical, with dental, with vision, with mental health."

Carrot today works with over 800 companies to add fertility care to their health coverage, including Clif Bar, Instacart, Snap Inc., Zoom, and Peloton, to support millions of employees and their families across 120 countries. Some of the treatments that are supported by Carrot include egg-freezing, IVF, adoption, pregnancy, and menopause treatments.

Photo credit: Carrot Fertility

MUST READS
Peloton Reports Best Quarterly Performance in a Year

Peloton Reports Best Quarterly Performance in a Year

Peloton narrowed its year-over-year net loss for a third quarter in a row, with subscription revenue outpacing sales of its hardware products once again. The company reported a net loss of $335.4 million, down from $439.4 million a year before, marking its narrowest loss since

Saks Looks To Strengthen Mens Category Both Online and In-Store

Saks Looks To Strengthen Menswear Business In-Store and Online

Luxury retailer Saks has unveiled a new men’s shopping experience on the seventh floor of its New York flagship location and has expanded its menswear assortment online. The move marks the retailer’s effort to strengthen its in-store and online menswear business following increased demand. “Our

Stockx Launches Its First Authentication Center

StockX Launches Its First Authentication Center in Mexico

Resale marketplace StockX has opened a new authentication center in Mexico City, Mexico, its fourteenth location to date. “The launch of this new authentication center in Mexico signifies our commitment to providing a safe and secure experience to our buyers and sellers around the world,”

No more posts to show, explore other topics: