The new concept, which features an assortment of plant-based proteins, aims to offer quick and healthy comfort food options that can be readily bought in grocery stores.
“Convenience and accessibility are a huge part of this, and we’re excited to give people even more ways to try and buy Impossible products,” said Peter McGuinness, chief executive officer of Impossible Foods. “This is a major milestone that we’re proud of and hope will push the category forward in a meaningful way. It’s never been easier to try a delicious plant-based meal in minutes.”
Each bowl is 9oz and is packed with 10g to 13g protein, 13g or less saturated fat, 0 mg cholesterol, and 0g trans fat. The new offering can be purchased at thousands of retail locations across the U.S.
The bowls come in eight different options:
- Sweet & Sour Impossible Pork
- Teriyaki Impossible Chicken
- Chili Mac with Impossible Pork
- Barbeque Impossible Pork
- Spaghetti & Impossible Meatballs
- Pasta Bolognese with Impossible Beef & Pork
- Burrito Bowl with Impossible Beef
- Spicy Enchilada Bowl with Impossible Chicken
