TikTok has teamed up with multichannel streaming platform Loop Media to bring TikTok entertainment to patrons of bars, restaurants, retail shops and other venues.
“In our continual pursuit to create channels that bring value to businesses of all kinds, our new TikTok channel on Loop TV is the perfect addition to our service,” said Greg Drebin, chief content officer for Loop Media Studios. “TikTok is the leading destination for short-form mobile video and together, we have curated a new channel that captures the diversity and popularity of this world-class platform.”
The collaboration is aimed at helping TikTok further boost its reach as it will enable the platform to increase in viewership in public spaces, reaching more than 12,500 Loop Players and devices across the United States.
“TikTok has become the platform more than a billion people turn to for entertainment throughout their day. With TikTok’s dedicated channel on Loop TV, that experience can be extended to new screens, venues, and audiences,” said Dan Page, head of global distribution, new screens at TikTok. “We are excited to collaborate with Loop to launch a channel that provides viewers with an experience that’s distinctly TikTok and offers our community more opportunities to spark joy throughout their day.”
The new TikTok channel is available now to all businesses and venues using the Loop Player.