Kim Kardashian Takes Over Balenciaga In First Campaign

Words by Retail Bum

Kim Kardashian Takes Over Balenciaga In First Campaign
Kim Kardashian Takes Over Balenciaga In First Campaign
After months of exclusively wearing the French luxury label to high-profile events, including the Met Gala red carpet and on stage at “Saturday Night Live,” Kim Kardashian and Balenciaga have made it official.

The reality star took it to Instagram to feature yet another Balenciaga look as the brand simultaneously wiped out its feed, removing all of its past posts, leaving just its latest post campaign highlight featuring Kim as its campaign highlight.

 

 

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The photo on the Balenciaga account features Kim taking a selfie in head-to-toe Balenciaga gear, while the post found on her account features a carousel of photos that include staples created by creative director Demna, such as the Hourglass bag and Cagole boots.

The February 2022 campaign follows the luxury brand’s earlier announcement revealing that it would be collaborating with Kim Kardashian’s estranged husband, rapper and fashion designer, Kanye West, now formally known as Ye, for a project at Gap.

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