The expanded support is now enabling users in Africa, Asia-Pacific, the Middle East, and the Americas to display and share their NFT collectibles on their Instagram Feed, Stories, and messages. In addition, users can attribute them to creators and collectors by tagging them once they link their digital wallet to the app.
Users can connect to a range of third-party wallets, including MetaMask, Coinbase Wallet, and Dapper Wallet, among others. Supported blockchains include Ethereum, Polygon, and Flow.
The app’s move to extend support for NFTs across the globe follows Meta CEO Mark Zuckerberg’s announcement earlier this year when he said the company is going to begin work on introducing 3D NFTs on Instagram Stories using the company’s Spark AR engine.
Instagram is far from the only social media platform that is building support for NFTs. Earlier this year, Twitter enabled premium users to start using NFT profile pictures. Meanwhile, YouTube CEO Susan Wojcicki suggested that the company might support NFTs to help creators generate money. And Reddit has launched an NFT-focused avatar marketplace where users can buy blockchain-based profile pictures for a fixed price, TechCrunch reported.