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TikTok Now Lets Artists Directly Upload And Monetize Their Music On the App

TikTok Now Lets Artists Directly Upload And Monetize Their Music On the App

TikTok Lets Artists Directly Upload And Monetize Their Music On the App

TikTok is now offering another way for creators, including independent music artists, to upload and make money from their songs directly on its platform.

The video-sharing app’s all-new SoundOn music marketing and distribution platform enables artists to not only upload their music for usage and gain notoriety, but also earn royalties when TikTok creators use the music in their videos.

“New artists and musical creators are a vibrant community within TikTok and SoundOn is designed to support them as they take the first steps in their career,” said Ole Obermann, global head of music at TikTok, in a statement.

“We’re incredibly excited about how this will surface and propel new talent and how SoundOn will contribute to an increasingly diverse and growing global music industry.

According to TikTok, SoundOn creators will be paid 100% of the royalties for their music in their first year and 90% after that. Additionally, they will not be required to pay any administrative fees.

While the company will pay creators based on how often their music was used on TikTok videos, it has yet to reveal how much artists would be paid per listen.

Participating artists can access the music tab on their TikTok account to showcase their work under their profile, while other users will be able to see their profile under the song page of each track. SoundOn artists can also distribute their music to ByteDance’s music-streaming app Resso, in addition to third-party streaming platforms such as Spotify and Apple Music.

SoundOn is now fully launched in the U.S., the U.K., Brazil and Indonesia.

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