BALMAIN has appointed Hans Dorsinville as the senior vice president (SVP) of global creative of its beauty division, BALMAIN BEAUTY.
Hans will be based in New York and will work closely with Estée Lauder Companies’ executives Guillaume Jesel, president of global brands, TOM FORD BEAUTY, BALMAIN BEAUTY and luxury business development, and Nathalie Berger Duquene, SVP and global general manager of BALMAIN BEAUTY.
Hans will oversee the entire creative spectrum for BALMAIN BEAUTY, including image, concepts, strategy, and alignment of brand voice with the fashion house. He will work with the team to ensure a cohesive experience across all consumer journey touchpoints.
“We are thrilled that Hans will be taking on this creative leadership role, partnering with Olivier on the creative of BALMAIN BEAUTY. Hans’s deep and tenured experience in fashion and beauty and his reputation for producing bold and innovative creative make him ideally suited to take on this role. His unique strengths will reinforce the infinite possibilities of this exciting new luxury beauty brand,” said Duquene.
Hans brings more than 25 years of creative experience, serving in various leadership roles for leading fashion, branding, and advertising agencies while in-house at Donna Karan.
Most recently, Hans served as chief creative officer at Gotham, leading the strategic creative work across several large-scale fashion and beauty brands. Before Gotham, Hans was the chief creative officer at Select World. He is also the founding member of Laird + Partners, where he led brand concepting, art direction for digital, print packaging design, merchandising and fashion shows for clients across luxury fragrance, high jewelry, and fashion.
At BALMAIN BEAUTY, Hans will report directly to Olivier Rousteing, the creative director of BALMAIN.
Photo credit: BALMAIN