Beauty brand Charlotte Tilbury is making supermodel Bella Hadid its latest beauty muse with an ambassadorship appointment.
“Darlings, I am so thrilled to announce that the world-famous supermodel Bella Hadid is my new! Beauty Muse! Bella truly understands the power of makeup, and together we want to inspire everyone around the world to unlock confidence and make their beauty dreams come true,” said Charlotte Tilbury, founder of the namesake brand.
The team-up comes on the heels of the brand’s 10th anniversary. According to the company, it will entail product and digital beauty innovations, campaigns, original content creation, and global brand moments.
“I have admired Charlotte for years; she is a true creative force and we both share a passion for empowering confidence and creating a meaningful beauty community,” said Hadid.
Hadid joins a roster of Charlotte Tilbury ambassadors, including actresses Lily James, Michaela Jaé, Phoebe Dynevor, and supermodels Kate Moss, Jourdan Dunn, and Twiggy.
Photo credit: Charlotte Tilbury