Energy nutrition brand AminoLean has teamed up with TikTok influencer Alix Earle to launch a limited-edition flavor for its popular line of pre-workout powders and energy drinks called Berry Alixir.
RSP Nutrition, the company that produces AminoLean, noted that they began working with Earle back in October 2022 and instantly became a fan of the brand.
“Before AminoLean, she had never tried a pre-workout that made sense for her lifestyle and goals. After taking AminoLean for months as a pre-workout, Alix then started taking AminoLean beyond the gym and would use it for daily activities and anytime energy,” said Kelechi Okere, executive vice president at RSP Nutrition.
The Berry Alixir Pre-Workout Powder currently retails at $34.99 and is noted to include all the benefits that have led to AminoLean’s online viral popularity. With 125mg of natural caffeine derived from green tea leaves and organic matcha, the product boosts clean energy and helps with mental focus. Each serving of the powder also includes 5g of vegan aminos that help enhance performance and aid in muscle repair.
To better align with Earle’s objectives, AminoLean integrated Biotin into the Berry Alixir Pre-workout Powder with the goal of also supporting hair, skin, and nail health.
Meanwhile, the Berry Alixir Energy Drink has been designed as a convenient, on-the-go energy solution, offered in a 12-pack for $29.99. The energy drink contains 200mg of natural caffeine sourced from green tea leaves and added aminos, ensuring a clean and consistent energy boost that is meant to be enjoyed anytime, anywhere.
Both Berry Alixir products are vegan, gluten-free and offer a burst of berry with a hint of hibiscus. Additionally, they contain 0g of sugar.
“AminoLean has been my go-to product for energy for a while now, beyond just the gym or a workout,” said Earle.
According to the company, Earle led the entire creative process of developing Berry Alixir, which included in-person tastings, flavor revisions, product design, and naming.
“Working with the AminoLean team to create my first co-branded product line has been such a fun and interactive process – from customizing the flavors and products to developing the creative and design for marketing. I’m very proud to finally share the Berry Alixir with everyone, my energy alternative for daily life on the go,” Earle continued.
AminoLean products are designed to offer a natural energy boost without the uncomfortable side effects of jitters, crashes, or skin tingling.
Furthermore, AminoLean contains a blend of amino acids that aim to help encourage muscle protein synthesis, support lean muscle growth, and aid in athletic recovery. It also features a combination of carnitine, green tea extract, and green coffee extract.
AminoLean products can be found at Walmart, Whole Foods, Sprouts, Kroger, H-E-B, Publix, and Fresh Thyme.
Photo credit: Aminolean