Balenciaga Calls It Quits With Twitter
November 15, 2022
Balenciaga has become the first major luxury brand to quit Twitter, leaving behind its 950,000 followers. The decision comes as brands are questioning Elon Musk’s
Marketing
Attn Brands: We Don’t Need More Growth Marketing Techniques, We Need Community And Storytelling
November 14, 2022
Growth marketing has played a quintessential role when it comes to effectively growing and scaling a company, but is it time to retire it? Brands
DoorDash Launches Ad Solution For CPG Brands
October 17, 2022
DoorDash is expanding its self-serve ad solution to consumer packaged goods (CPG) brands, enabling them to directly activate and manage ads on the company’s order-to-eat
Kourtney Kardashian Barker’s Lemme Brand Looks Like It Came Straight Out Of Canva
September 13, 2022
Kourtney Kardashian Barker just announced the upcoming launch of her health-focused gummy brand called Lemme, which promises to enhance day-to-day activities such as resting and focusing
Why Consumers Are Sick Of Influencer Marketing
August 29, 2022
Influencer marketing, a once rare and novel marketing tactic, has now become ineffective as the stone-aged banner ad. Why? Because consumers are sick of it.
Is Influencer Marketing The New-Age Banner Ad?
August 4, 2022
Have you ever found yourself, your team, or your marketing department iterating on different marketing strategies for days, weeks, or even months? And then boom!
Before You Claim To Be Number One At Anything, Please Provide Actual Evidence – A PSA For Brands
August 1, 2022
Today, within a matter of minutes, anyone can sign onto Instagram, TikTok, Facebook, Snapchat, and even Google Ads to launch an ad campaign. It’s great.