Social Commerce

Pinterest Picks Google's Bill Ready As Its Next Chief Executive

Pinterest Picks Google’s Bill Ready As Its Next Chief Executive

Pinterest founder and chief executive officer (CEO) Ben Silberman is planning to step down after…

Twitter Launches Product Drops Feature For Merchants

Twitter Tests Product Drops Feature For Merchants

Twitter is rolling out a product drops feature that will enable merchants to update their…

Pinterest Launches Creator Fund In The UK

Pinterest Launches Creator Fund In The UK

Pinterest has announced the launch of a new Creator Fund that will seek to support…

Instagram Expands Product Tagging To All Users

Instagram Expands Product Tagging To All Users

Instagram is now allowing all U.S. users to add product tags to their posts, enabling…

Skincare Brand Tula Activates "Always On" TikTok Strategy

Skincare Brand Tula Activates “Always On” TikTok Strategy

Skincare brand Tula is rethinking its TikTok strategy as the platform continues to evolve more into an…

TikTok Lets Artists Directly Upload And Monetize Their Music On the App

TikTok Now Lets Artists Directly Upload And Monetize Their Music On the App

TikTok is now offering another way for creators, including independent music artists, to upload and…

Twitter Launches Twitter Shops

Twitter Beta Tests Twitter Shops

Twitter is seeking to boost its social commerce offering with Twitter Shops, which would allow…

Snapchat Beta Tests Ads Placement Within Stories, Share Funds With Creators

Snapchat Tests Ad Monetization Capabilities For Content Creators

Snapchat is beta testing a new feature that would allow select creators to add mid-roll…

Amazon's Advertising Business Surpasses YouTube

Amazon’s Advertising Business Surpasses YouTube

Amazon has lifted the veil on its advertising business, revealing results that show that its…

Snap Delivers Strong Q4 Results Despite Apple's Privacy Measure Changes

Snap Delivers Strong Q4 Results Despite Apple’s Privacy Measure Changes

Snap’s stock rose by more than 53% Friday morning after beating analysts’ estimates and reporting…